AEG Digital Media is the leading provider of complete webcast management, technical media services and video optimization solutions in the digital media industry. They have a 12-year history of empowering and enabling the defining moments in internet broadcasting and live streaming media including Live Earth, the MTV Video Music Awards, The Grammys, Bonnaroo, FIFA World Cup Kickoff concert, the Royal Wedding and Coachella.
When AEG Digital Media came to Radi8 Creative, it came as AEG Worldwide—a large parent company expanding its portfolio of companies with the acquisition of Incited Media and was making its first appearance in the digital media space. Radi8 was brought aboard to help develop and execute the strategy behind announcing their entrance into digital media.
AEGDM retained Radi8 Creative to serve as their complete marketing department and formulated a strategic approach for announcing the new “AEG Digital Media†to the world.